Tourism of Bali

The THK Based-Tourism of Bali

Tourism industry, in the opinion of I Gede Ardika, is not anything new or bizarre. Aside from being a Balinese man who was born and grew up in Bali and has made the tourism as his leading sector, he is also the former Minister of Tourism and Culture of the RI.
According to him, the essence of tourism of Indonesia is humanity with the purpose not only for leisure but also more on the improvement of living standards. In tourism, humans become the generator where the things that are moving and meeting are humans along with their entire aspects. “Without the human element there will be no tourism. This matter is assuredly shored up with the basic principles of tourism namely disparity, uniqueness and attraction,” he said.
Furthermore, this smiley man affirmed that Indonesia having diversity of tribes and culture constitutes important investment. “I entirely agree with the opinion of Prof. Dr Fuad Hassan appealing to us to make such disparities as a model that should not be compared,” he uttered.
Bali as a world destination should also realize its position in the order of international community. Then he also added, “Bali possesses an indigenous wisdom having universal characteristic namely Tri Hita Karana (THK) and this must not only be implemented in Bali, but it could also give contribution to the world community.”
As a matter of fact, the concept of indigenous wisdom has become the philosophy of Indonesian tourism. The harmony of human relationship to God (Parhyangan) means the tourism activity may not infringe upon the glorious values of religion. The harmony of human relationship to fellow humans (Pawongan) is realized through the behavior of mutually appreciating and loving, inter-tribes friendship and establishing peace for all. Meanwhile, in the matter of relationship of human to its environment (Palemahan) is carried out through preservation, utilization and development of natural resources in balance and sustainably. “Greedy or covetous behavior should be avoided here,” he revealed at the end of his conversation with Bali Travel News. (BTN/008)